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So long as you have it mapped out strategically, it’s just about executing the plan and pivoting as necessary. Working in startups is a challenging environment, but so long as you’re passionate and believe in what you’re doing, it makes the work more fun and inspires you to work harder. That’s what Kevin Hart is about,” he said in an interview before the restaurant’s official opening, which got off to a strong start with long lines of customers throughout the day.
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Judges will review submissions from May 24 - June 6, and the shortlisted performers will be informed shortly thereafter. Performers participating in the live event will receive a $25 gift card and the panel of Judges will choose the top 3 performances. There will also be a Most Improved Award, as well as an Award of Merit chosen by the Competition Judges from the remaining submissions not selected for the live performance opportunity. Hart House’s fourth location opened in late June just south of the University of Southern California. The stand-up comedian, actor and entrepreneur's latest venture, which he hopes will become a national chain, officially opens in Los Angeles on Aug. 25. "As someone who has been preaching 'Health is Wealth,' building Hart House felt like thenatural evolution of my flexitarian lifestyle and my business ecosystem," said Kevin Hart.
Plans for the Future
Ultimately, the size will be impacted by suburban versus urban and the area trades, whether it’s a walking trade area or more of a grab-and-go. When I joined [in October 2022], one of my major initiatives was to build the real estate pipeline. We probably have about 45 active new deals that we’re working on right now. That includes Southern California inclusive of San Diego and then also the D.C.
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He already has two locations under construction in Los Angeles, including one in the Hollywood area. Salem, who developed Hart House’s menu options, was the head of culinary innovation at Burger King where he helped launch the Impossible Whopper. By the way, those decadent chili burgers mentioned earlier seem to fit into Hart’s diet just as well as his plant-based chick’n and burg’rs. So far, Hooper says there have been six leases signed to put Hart House in more locations, with plans to open 10 to 12 in California alone by the end of next year. The next location — set to open soon — will be located off of Sunset Boulevard and Highland Avenue and will feature a drive-through.
You truly need to understand who you are, what you stand for, what your brand is about, who you want to be, how you want to be perceived and how you want to be positioned within the market. It’s very exciting and appealing when you have hundreds of restaurants, but to get to that point, it’s a complete grind. For us at Hart House, it’s really important that we work with people that are empowered to do great work and who we trust and respect. There are days when you’re on top of the world, and there are days when you feel the complete opposite.
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While sitting alongside his wife, Eniko Hart, the actor scarfed down a plant-based crispy chick’n sandwich, chick’n nuggets and tots. Los Angeles has exploded with plant-based fast food options over recent years with the growth of restaurants like Monty’s Good Burger, Plant Power Fast Food, Veggie Grill, and Mr. Charlie’s. Though Hart House is similar to Monty’s and Plant Power, the standout is the price.
Kevin Hart’s Plant-Based Chain Opens in Hollywood’s Fast-Food Corridor - Eater LA
Kevin Hart’s Plant-Based Chain Opens in Hollywood’s Fast-Food Corridor.
Posted: Mon, 22 May 2023 07:00:00 GMT [source]
The menu features plant-based burg’rs, chick’n sandwiches, salads, nuggets, fries, tots and milkshakes, including gluten-free options. Founded by Kevin Hart and a team of passionate partners, Hart House is committed to the future of food by disrupting the quick-service industry with an affordable and flavorful alternative. Set to open August 25, 2022, Hart House is primed to become one of Los Angeles' most sought-after restaurants, serving delicious, sustainable food, accessible to everyone and available within minutes.
Hart House is founded by American comedian, actor and entrepreneur, Kevin Hart, while being led by CEO, Andy Hooper and Head of Culinary Innovation, Chef Mike Salem. On a mission to be “plant-based for the people,” Hart House is not just creating “fast food” but food that will take us all faster into the future. Kevin Hart opens his first brick-and-mortar plant-based restaurant in LA!
Kevin Hart's New Eatery, Hart House, Opens in Westchester
We’re trying to strike that balance of being able to support consistent operation throughout the day from 11 a.m. I founded Hart House to create a good experience that combines the joy of coming together over food, with the power of purpose. Our amazing chefs and team members have crafted a 100% plant-based menu that delivers "can't-believe-it" flavor in every bite. Rapper Lil Baby showed up to the preview to place an order from the fully plant-based menu that also features burgers, salads, fries, ice teas and a limeade. According to Salem, one of the traps that a lot of fast food restaurants fall into is “menu creep” or menu expansion, which Hart House plans on avoiding. Hooper shared that the second location will open in Hollywood on the southwest corner of Highland Avenue and Sunset Boulevard in a former McDonald’s.
A lot of it stems from Kevin Hart going through a rehabilitation process as part of an accident that he was in several years ago. His dietician recommended that he start incorporating some plant-based alternatives to meat products in his diet. But when he was on the road traveling, there really wasn’t anywhere that he could consistently get plant-based meat alternatives that were accessible and reasonably priced. Along with his flagship location, Hart wants to open six more Hart House restaurants by the end of the year.
Hart House, one of Los Angeles’ most sought-after restaurants, is a plant–based quick service restaurant serving craveable, sustainable, and plant-forward food with the mission to be “plant-based for the people''. The menu features plant-based burg'rs, chick'n sandwiches, salads, nuggets, fries, tots and milkshakes. Founded by Kevin Hart and a team of passionate partners, Hart House is committed to the future of food by disrupting the quick-service industry with an affordable and flavorful alternative. All items are 100% plant-based with no cholesterol, antibiotics, hormones, artificial colors, preservatives, high-fructose corn syrup, or trans fats. For more information, visit myharthouse.com or follow @MyHartHouse on your favorite social site for more. Set to open August 25, 2022, Hart House is primed to become one of Los Angeles’ most sought-after restaurants, serving delicious, sustainable food, accessible to everyone and available within minutes.
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